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Privacy Policy

Last updated May 2023

This privacy policy sets out how The Baby Swag handles your personal information, in accordance with the current Australian privacy legislation.

We collect, hold, use and disclose personal information for marketing purposes, so our affiliate sponsors can provide relevant services to you. 

We may update this policy from time to time and the updates will apply from the date the new version is uploaded to our website. We have included a ‘last updated’ date at the top of our policy to help you keep track of any changes. You should regularly check to see if there are any recent changes that are relevant to you and displayed on our website. 

Staying Anonymous

You can browse our website anonymously. If you identify yourself to us, at that point we will collect your personal information. For example, by commenting on our reviews, using our online form to contact us or by emailing us. If you do not give personal information to us, it will affect your ability to interact with us on our website and our ability to contact you.

Collecting personal information

At all times we try to only collect the information necessary to contact you relevant advertising and marketing purposes.  

The main information we collect from you includes your name, email address, contact telephone number, baby due date, baby name and any other information about the products and services you are interested in, which might include your location. 

The main way we collect personal information about you is when you give it to us, for example:

  • when you contact us by email or comment on our website
  • when you submit information to our website by filling in any of our forms or emailing information to us 
  • when you ask for access to information we hold about you

You agree that we may keep your personal information for as long as it is required for the purpose it was collected or for an additional amount of time if we are required to do so under applicable laws. 

Collecting sensitive information

Sensitive personal information is defined as including information about your health, racial or ethnic origin, political opinions, religious beliefs, sexual orientation or criminal history. 

We do not directly collect sensitive personal information. If we inadvertently receive information about you that is sensitive personal information, we will not store it or otherwise use it in a way that might cause you harm. We will take reasonable steps to ensure that it is not disclosed to any other party. 

We do not take any payments from you and will not store any payment information. We receive payment from our third-party service provider for connecting you to their services, but we do not store any payment details such as your credit card. 

Social Networking Services and links to other websites

We provide links to other websites, online stores, and use social media platforms, such as Facebook, Instagram, and YouTube to promote our services. You agree to read each social media platform’s own privacy policies first and consider if they are suitable to you before you use them. Each social media platform’s privacy policy can be found on their respective websites and are outside of our control. 

When you communicate with us using these platforms, we may collect your personal information. We will only use it to help us to communicate with you and the public or to promote services. These social media platforms will also handle your personal information in its own way and for its own purposes. If you do not want your personal information to be on a social media platform, you should not use them or contact the platform provider directly. 

Testimonials

If you provide us with a review or testimonial of our website or a product or service you have used, you give us your consent to use your name, likeness, location, product or service you are reviewing to be displayed on our website or in our other marketing material, together with the content of the testimonial that you provide. We may store and/or use your review for as long as the information is relevant to our business. You understand that you will not receive any payments or rewards for a review or testimonial. 

How we use Cookies and other identifiers

We use a range of tools provided by third parties including search engine browsers and our website host, to collect or view website traffic information. We use tools such as Google Analytics, Hotjar, and other similar tools to track user behaviour. We have Mediavine installed on our website to run advertisements. You can read more about Mediavine’s Programmatic Advertising below and on https://www.mediavine.com/privacy-policy/. These tools, sites and programs have their own privacy policies and we encourage you to read these. We also use cookies and session tools to improve your experience when accessing our websites.

Your web browser may automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. Some website features may not function properly without cookies.

The information collected by these tools may include the IP address of a device you are using and information about sites that IP address has come from, the pages accessed on our site and the next site visited. We use the information to help to track your use of our websites to improve your user experience and the quality of our services.  We may also use that information to show you advertising about our services. To find out how to opt out of tailored advertising please check the options available here – http://www.networkadvertising.org/choices/

Security and overseas recipients

We use suitable password protection and two-step authentication for our online systems and any paper records are stored securely when not in use.

We may rely on other third-party providers such as document management systems, text messaging services, email services and alike that may be located overseas or may have storage or processing facilities located overseas. We aim to use only trustworthy providers who store the information you have provided to us securely. We aim to use providers who are located in Australia, wherever possible.  

Your information may be accessed in a country outside of Australia without any protective laws surrounding privacy and personal information use. When you use our website, you agree to any incidental transfer of your data overseas.

Disclosure

We will disclose your personal information when legally compelled to do so, in cooperation with the police, or under subpoena, or in compliance with Australian privacy laws.  

The information that we collect about you is used to connect you to our network of affiliate sponsors and promote our websites. We do not publish your personal information. 

We may share your personal information with our advisors for the purpose of obtaining their advice about our business (for example our accountant), with our service providers for the purpose of their delivery of services (for example IT consultants) and with our payment platform if we need to provide details about payment transactions. 

Accessing and correcting your personal information

You may request copies of the information we hold about you. You have the ability to make a request to amend or correct that information. If we do not agree with your requested change, we will keep a copy of your request with our information. If you contact us to make a personal information request, we will need to sufficiently identify you before we can provide you with details of any information we hold about you. 

Problems?

If you have any concerns about our use of your personal information, please contact us in writing, using the details below, and let us know what the problem is. We will respond to your concerns within 30 days.

Contact us about your privacy:The Baby Swag – Website Manager
Owned and operated by Pepper Ventures Pty Ltd (ABN 99 666 885 463)
[email protected]
Website meanshttps://thebabyswag.com

If you are not happy with how we manage your concerns, you can contact the Australian Privacy Commission, available at http://www.oaic.gov.au.  

Mediavine Programmatic Advertising (Ver 1.1)

The Website works with Mediavine to manage third-party interest-based advertising appearing on the website. Mediavine serves content and advertisements when you visit the website, which may use first and third-party cookies. A cookie is a small text file which is sent to your computer or mobile device (referred to in this policy as a “device”) by the web server so that a website can remember some information about your browsing activity on the website.

First party cookies are created by the website that you are visiting. A third-party cookie is frequently used in behavioural advertising and analytics and is created by a domain other than the website you are visiting. Third-party cookies, tags, pixels, beacons and other similar technologies (collectively, “Tags”) may be placed on the website to monitor interaction with advertising content and to target and optimize advertising. Each internet browser has functionality so that you can block both first and third-party cookies and clear your browser’s cache. The “help” feature of the menu bar on most browsers will tell you how to stop accepting new cookies, how to receive notification of new cookies, how to disable existing cookies and how to clear your browser’s cache. For more information about cookies and how to disable them, you can consult the information at https://www.allaboutcookies.org/manage-cookies/

Without cookies you may not be able to take full advantage of the website content and features. Please note that rejecting cookies does not mean that you will no longer see ads when you visit our Site. In the event you opt-out, you will still see non-personalized advertisements on the website.

The website collects the following data using a cookie when serving personalized ads:

  • IP Address
  • Operating System type
  • Operating System version
  • Device Type
  • Language of the website
  • Web browser type
  • Email (in hashed form)

Mediavine Partners (companies listed below with whom Mediavine shares data) may also use this data to link to other end user information the partner has independently collected to deliver targeted advertisements. Mediavine Partners may also separately collect data about end users from other sources, such as advertising IDs or pixels, and link that data to data collected from Mediavine publishers in order to provide interest-based advertising across your online experience, including devices, browsers and apps. This data includes usage data, cookie information, device information, information about interactions between users and advertisements and websites, geolocation data, traffic data, and information about a visitor’s referral source to a particular website. Mediavine Partners may also create unique IDs to create audience segments, which are used to provide targeted advertising.

If you would like more information about this practice and to know your choices to opt-in or opt-out of this data collection, please visit:

To learn more information about interest-based advertising:

  • You may download the AppChoices app at https://youradchoices.com/appchoices
  • Digital Advertising Alliance’s AppChoices app to opt out in connection with mobile apps, or use the platform controls on your mobile device to opt out.
  • For specific information about Mediavine Partners, the data each collects and their data collection and privacy policies, please visit https://www.mediavine.com/ad-partners/